Nanci Nickelson - Founder & Chief Executive Officer. Nanci has 25 years+ consumer products experience and has successfully brought a new children's consumer product to market. Nanci is the creator of The Magical World of Startheria™ intellectual property. She is a hands on business executive with experience in the food and consumer products and entertainment industry; with proven accomplishments in business and marketing plan development, raising capital, implementing and managing new marketing, advertising, promotions and public relation programs. Nanci is experienced with startups and consulted for diverse projects. Nanci's specialties are the start-up and execution of new consumer products and entertainment properties. nnickelson@startheria.com

William Baumann - Executive Producer & Entertainment Industry Consultant. William was the COO/Principal for Porchlight Entertainment and has developed and launched many successful children's TV Series including the Emmy-award winning Tutenstein. William is an experienced, results-oriented executive with over 25 years in management, business development, production and strategy roles with private and publicly-traded entertainment, production, international distribution, licensing & merchandising and media companies. Specialities include children's and family programming, digital media, movies, program acquisitions, production funding, licensing and merchandising, and worldwide distribution of programming and movies. Experienced in international business, business affairs, deal negotiation, operations, and P&L management.

Martin Groothius, Esq - Marty Groothius, Esq. has practiced entertainment law for over 40 years. Marty was the Senior Vice President of Business Affairs for International Creative Management for six years and was responsible for administering the Television & Theatrical Business Affairs Department. He negotiated and documented all major talent, distribution, co-production, syndication and package deals with studios, networks and independent domestic and foreign companies. Prior to that he was the Vice President of Business Affairs & Administration for 20th Century Fox Television and an attorney with CBS. Marty has carefully guided the company through the development, financing and distribution phase of the company’s Magical World of Startheria™ intellectual property for the web/TV series. 

Tom McGrath - Tom is a toy/children's entertainment executive with nearly 25 years of experience in the industry. After receiving some great classical marketing training and experience in brand management at P&G, Tom began a 16 year career with Kenner/ Hasbro. He spent much of the '90s as the head of Hasbro's Boys Toy Division, helping that group grow its sales six-fold behind brands such as Star Wars, Batman, Transformers, G.I. Joe, Jurassic Park, Pokemon, Nerf, Tonka, etc. In the late '90s Tom was promoted to General Manager of the entire Hasbro Toy Group, extending his responsibilities to include the preschool and girls areas, with brands such as Playskool, Bob the Builder, and Play-doh. In 2000 Tom began consulting and currently consults to major children entertainment companies. Tom will be guiding the Company with their strategic marketing, product development, property development, and licensing.